A Little Help from Little Tikes campaign

This year, The World’s Biggest Play Date celebration had to make changes due to the pandemic. Even though we couldn't gather in person, we still wanted to bring families together and create enjoyable memories. Since everyone was at home, we launched a digital campaign to provide families with ideas for playing at home. Little Tikes aimed to assist families with bored kids during the summer by introducing the ‘A Little Help From Little Tikes’ campaign. I was responsible for developing all the fun activities for the campaign. Additionally, I created interactive filters for Instagram to generate excitement. All the activities were easily printable at home, and I handled all the photography to support the campaign.